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AoC SE Media and Marketing Network

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Date/Time
Date(s) - 17/04/2018
10:00 am - 2:30 pm

Location
Horsham Training Centre (Crawley College)

Categories


Overview

This network supports college staff with responsibility for marketing, promotion and communication. Covering all aspects of college marketing and the challenges that presents, this network aims to explore new, innovative, cost effective approaches.

Expert speakers from organisations who have attended these meetings include, Net Natives, web design company CDD Design and Think Alumni. Colleges also regularly share best practice

The AoC press team attend meetings on a regular basis to provide national updates.

Group discussions feature at every network, giving delegates the opportunity to raise any concerns or challenges, as well as share best practice with the group members.

This network is chaired by Paul Bailey, Events and Project Manager at AOSEC.

Upcoming meeting

10:00 Registration and refreshments
10:30 Welcome and introductions

Paul Bailey, Events and Projects Manager, AOSEC

10:40 Using Social Media platforms to support open day events

Ruth Sparkes, Director and Dr Heather Yaxley, Education & Careers Consultant, EMPRA

11:00 Questions & discussion
11:20 Marketing College-Based HE and tackling the challenges this presents

  • This practical discussion will explore the ways in which FE colleges can respond and can develop strategies and tactics to attract potential HE students and employers.

Jacquie Potts, Managing Director, Marketwise Strategies Limited

11:30 Questions & discussion
11:50 AoC national update

Seun Robert-Edomi, Media Manager, AoC

12:10 College merger experience – challenges, lessons learnt and discussion

  • This session will include a contribution from the Chichester College Group and Havant and South Downs College.

Jane Williams, Director of Student Services & Comms, The Chichester College Group, Jane Golds, Head of Marketing & Communications, Havant & South Downs College

12:30 Questions & discussion
12:50 Sharing and networking

  • Working in groups, this discussion activity will give colleagues the opportunity to talk and share the activity their college is currently involved in, highlighting any challenges and raise any concerns. This session is designed to help colleagues hear others ideas and aid in problem solving.

Colleagues are asked to prepare thoughts and comments in advance.

13:15 AOSEC update

  • Including an update on the future of the media and marketing network

Paul Bailey, Events and Projects Manager, AOSEC

13:20 Any other business
13:30 Networking lunch
14:00 Close

What delegates have said

“Motivational and reassuring!”
Steven Hunt, FCOT

“Good event – lovely to be out of the office focusing on marketing and discussing issues and ideas with colleagues.”
Jane Williams, Central Sussex College

Bookings

Bookings are closed for this event.